Tag: #brief

  • Understanding Gen Z: The Digital Pioneers Shaping Our Future

    Born between 1997 and 2012, Generation Z (or Gen Z) is the first generation to grow up entirely immersed in the digital age. From their earliest days, they witnessed the transformative power of the internet, smartphones, and technology. These digital natives are not just participants in the tech revolution—they’ve seen the world evolve around them…

  • Curious Case of Orry Awatramani.

    Imagine this: I’m often spotted and seen with the who’s who of the glamour industry. Every established and upcoming actor, particularly actresses, are posting images with me on their social feeds. People are curious to know my identity and learn more about me. Those who don’t know me make up stories, and one can only…

  • Television Marketing : TODAY

    It’s been a while since I last sat down to watch television, and I can scarcely recall what was on the screen—if it wasn’t a live sports event. The days of habitual TV watching are waning rapidly, and with it, the patterns of advertisers who once relied on this medium to reach their audiences are…

  • Loneliness

    We are delving into a new epidemic that plagues today’s world—a scenario where people coexist physically but remain emotionally distant. The dwindling conversations in public spaces and the preference for the solitary glow of smartphones over interpersonal interactions raise questions. Individuals find themselves immersed in a phenomenon characterized by heads-down focus on electronic devices, disconnecting…

  • Temperament

    As I sat reading a story to my five-year-old daughter, I came across a profound life lesson that I couldn’t help but contemplate. The lion, commonly known as the King of the Jungle, holds a significant position for a reason. It’s interesting to note that the lion isn’t the tallest animal, as that title belongs…

  • BRAND WORLD TODAY

    Marketers of today are creating campaigns for the week and connecting dots for a continuous TOP OF MIND RECALL. Gone are the days when brands would launch a campaign for the season and continue to propagate it over and over again to ensure that the message was ingrained in the customers mind. Marketing for the…

  • Being Relevant

    When the self is confined to complacencyAnd comfort is all it chooses to seek When toiling hard is a long lost toolWhen shackles of mind rule and speak When quest for knowledge concede defeatAnd dreary drudgeries of mundane surfeit It’s time to think and introspectIt’s time to reboot the intellect For sap to mind is…

  • Fashion Tech

    The adaptation of the fashion industry with the inclusion of technology is transforming the sector to the next level, from AR/VR dressing rooms to temperature-changing smart fabrics to virtual goods in the metaverse. Fashion has been at the forefront of innovation — from the invention of the sewing machine to the now retail through e-commerce.…

  • That’s my Armour.

    Born to Win! Born to Shine! An armour made with the Spirit of Courage. Just to win & Just to outshine! To Run & To Chase And to strive harder in every Phase! To glory, To Victory! The narration’s of the battle will be depicted in every story! This is not Me & You. This…