The adaptation of the fashion industry with the inclusion of technology is transforming the sector to the next level, from AR/VR dressing rooms to temperature-changing smart fabrics to virtual goods in the metaverse.
Fashion has been at the forefront of innovation — from the invention of the sewing machine to the now retail through e-commerce. Like tech, fashion is forward-looking and recurring in nature.
Automation is enabling stitching and cutting of fabrics, AI algorithms that predict style trends, clothes to be worn in virtual reality — an array of innovations show how technology is automating, personalizing, and speeding up the fashion space.
In order to maximize the utilization of technology the industry is open to partner with technology providers, associating with startups, and even building their own technology.
Meanwhile, as the industry faces a long-overdue reckoning with its environmental and social impact, it is reexamining processes across the value chain to reinvent itself.
The rise of e-commerce is amongst the most critical impacts of technology. With the usage of internet most individuals are now using their smartphones, to shop around the world and take home their favorite items along with updates and notifications about their interest areas. Innovations such as payment via UPI & wallets and social media applications have made shopping a simplified experience better than ever.
Technology is being used to create unique designs and styles have created a strong impact in the offering alongside how clothes are manufactured. Various technologies are applied these days to manufacture bioengineered materials apart from using Digital printing technology has made a long-lasting impression on many industries, and fashion is probably one of the biggest beneficiaries of this innovation.
The advent of the Internet of Things is amongst a revelation of the technology-enabled opportunities reaching the retail industry. To simply to it, this technology allows us to make use of the internet to interact with everyday objects. The usage of Virtual Reality (VR) platforms is fast changing the ecosystem where the world is witnessing a convergence in the online ~ offline channels.
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