Category: My Views

  • A passionate calling

    A narrative calling the passion behind the armour of the Team Uniform. A calling of what the uniform is and what is it made up of; —————————————————————— This is not a Jersey, but a sense of Pride; This is not a Jersey, but a promise that will be the wearer’s guide; This is not a…

  • WFH Essentials

    After spending nearly a year confined to our homes, there has been a change in the consumer behaviour. It is not just restricted to consumption, buying, selling but thinking as well. This is what all the marketers and retailers are trying to decipher. What’s on the consumer’s mind? Customers see fashion as an extension of…

  • What do I Smell?

    Rubbing my eyes I started reading the advertisement on the jacket of the newspaper. With a thought running at the back of my mind where could that smell possibly come from. I woke this morning, like any other day to pick up my daily newspaper. Trying to open my eyes and flipping pages of the…